Bryan Falla is a marketer, writer, and expert in the cross-section between journalism and marketing. His upcoming book “Ledes to Leads” serves as a comprehensive guide for journalists navigating the transition to content marketing careers.

Drawing from extensive experience in both fields, Bryan provides strategic insights on leveraging journalistic skills in the evolving digital marketplace. His work focuses on helping media professionals adapt their expertise to the growing content marketing industry while maintaining the highest standards of storytelling and ethical practice.

As a thought leader in professional transitions, Falla specializes in emerging content technologies, digital marketing trends, and the fusion of traditional journalism skills with modern marketing demands. His practical, solutions-oriented approach helps media professionals build successful second careers in content marketing.

Connect with Bryan on LinkedIn or follow him on Bluesky for insights on content marketing, journalism, and professional development.